You don’t need to learn everything – you just need to learn the right things
Let’s be honest. As business owners, we all get Shiny Object Syndrome!
It’s so easy to get distracted by the next fun, cool thing that everyone else seems to be doing.
And we also don’t like feeling like we’re missing out on some new thing that might make a difference to our business #FOMO
Why try Just In Time Learning
Just in Time learning basically means only learning something in order to complete the task that’s right in front of you.
Everything else? Store in Evernote, Notes, Google Keep, a notebook and file it away for ‘Someday'(and let’s be honest – maybe you’ll get to it someday, maybe you won’t).
It’s the Joy Of Opting Out (instead of the Fear of Missing Out). It’s the freedom to say NO to things that may not move the needle on your business – and saying YES to the things that I know from experience will make an impact on how you grow your business.
Learn from my same mistakes
Repeat after me: Not all work is created equal.
I’ve spent 9 years building my own businesses and I’ve definitely wasted time on things that made little impact for my business – whether it’s spending time crafting Instagram graphics or taking 60 minutes to create a 5-minute video.
What has made the difference to my business? Learning about and taking action on SEO, email marketing and social media (primarily on Facebook and Instagram).
- not ready to outsource yet;
- wanting to know the basics before you outsource;
- already outsourcing and want to manage the work yourself/want to upskill; or
- wanting to learn how to run a small business in a sustainable way while juggling kids and maybe a day job from someone who’s done it before,
then I’m here to help!